Fashion & More.

Molinard Créateur Parfumeur, Grasse.

by Bert Schwarz

If you visit Grasse, you have to deal with the topic "perfume". Not only because of the topic, but because otherwise the understanding for the place through which one goes or drives remains closed. As always, everything is connected to everything and the development of the city is inextricably linked to the development of fragrances. After a while I had the feeling as if the history, the past of the city and the region reaches continuously and without breaks into the present and as a matter of course just there.

Molinard © Bert Schwarz

Perfumer and Creator in a Different League

"Filled with the most beautiful dreams of perfume, I grew up with the precious essences and sensations they offer. Today I attach importance to it, to preserve the tradition of our company and the secret of its continuity. This is what makes our perfumes so rich, because it is the materials, the that they pass. Our know-how lies in the art of combining and expanding them in order to offer you the most beautiful creations. In this way our house for more than 165 years able to reinvent the DNA of perfume for you." writes Célia Lerouge-Bénard, Directrice générale. She is the 5th. She is the 5th generation that directs the fortunes of the house of Molinard.

Molinard, Grasse © Bert Schwarz

In Grasse since 1849, the history of Molinard has naturally merged with that of the world capital of perfumes. Between the Miuttelmeer and the mountains of the foothills of the Alps, Grasse has an exceptional geographical location and a very special climate. This region is predestined for the cultivation of perfume flowers. More than anywhere else, the language of flowers is their scent here.

Molinard, Grasse © Bert Schwarz

The flowers of perfume are the soul of this region! And the harvest is the craft of the families, passed down with passion from generation to generation. On this fascinating land, several tons of flowers are harvested every year because of their exceptional scent quality: the rose centifolia in May, the jasmine grandiflorum in August, but also the iris pallida, tuberose, violet and orange blossom contribute to the beauty of the Pays de Grasse.

Molinard, Grasse © Bert Schwarz

Wonderful materials for beautiful fragrances are the inspiration for all Molinard creations. With her unconditional love for precious materials, Célia Lerouge- Bénard continues the heritage of the house and refines precious essences in an extraordinary setting.