Founded in 1989, the International Perfumery Museum is the only one of its kind in the world and is part of the emblematic area of the city of Grasse, the cradle of luxury perfumery initiated by France.
Story, Camera, Edit : Bert Schwarz
© travel-magazine TV 2020
The Musée International de la Parfumerie, a public institution with the «Musée de France» label, is dedicated to one of the most prestigious traditional French activities and offers visitors the opportunity to discover the history and originality of the work of industrialists and the major perfumery houses. A true testimony to the international technical, aesthetic, social and cultural history of the tradition of fragrance use, the museum approaches the history of fragrances in all its aspects through an anthropological approach - raw materials, production, industry, innovation, trade, design, applications and through very different forms - art objects, decorative art, textiles, archaeological witnesses, unique pieces or industrial forms.
According to a western historical chronology - antiquity, the Middle Ages, modern times and modern times - the museum is divided into five parts, each representing a historical period and contemporary themes: Elegance and classicism, magic and dynamism, light-heartedness and hygiene.
In all civilizations, perfumes have led to an incredible production of precious and refined objects made of rare materials: Alabaster, glazed earthenware, ceramics, glass, forged metal. Through exceptional collections of objects and examples of various industrial techniques, the museum traces the history of perfumes, soaps, make-up and cosmetics over the last four millennia.
The 21st century museum takes a look at the past, but also at the present and even the future, when we think of the section on the era of globalisation, marketing and communication and new markets.
Rose Centifolia, jasmine, tuberose, lavender, geranium, broom, orange tree...., perfumes are first born in plants, from here or elsewhere. In the unique surroundings of the gardens of the International Perfumery Museum, we discover and smell these species, which for centuries have provided valuable raw materials for perfumery.
In Mouans-Sartoux I visited the gardens, relaxed wonderfully and rounded off my understanding of perfume.